Your range needs a destination
Bring related products together beyond a single product detail page.
AMAZON BRAND STORE · INDIA
Amazon Brand Store Design Services
One brand. A clearer way to explore.
Turn a catalogue into a connected shopping destination.
Store architecture, category navigation and graphical creatives that help shoppers move through your range.
For eligible Amazon brands. Page count and creative scope are agreed before work starts. View fees & scope ↓
THE WORK, AT A GLANCE
01Brand introduction
02Collections
03Relevant products
IS THIS YOUR NEXT STEP?
When This Service Can Help
Start with the problem you need to solve, then agree the right scope.
Categories feel disconnected
Create a clear route from the brand introduction to the right collection.
Your Store needs a refresh
Review the page flow, imagery and product placement within a defined brief.
WHAT CES HANDLES
Brand Store Design: What’s Included
A connected scope with practical deliverables, rather than disconnected tasks.
Store architecture
A planned route across the agreed core pages.
- Page hierarchy and navigation
- Category naming, grouping and ASIN placement
- Home, relevant Category and Deals pages within scope
Store copy + visuals
A consistent presentation built from your brand assets.
- Banners, copy and graphical creatives
- Basic source-image editing and mobile adaptations
- Comparisons and seasonal sections when agreed
QA + submission
Check the experience before it goes for moderation.
- Links, ASINs, spelling, images and mobile layout
- Submission, corrections and re-submission within scope
- Up to 2 reasonable revision rounds
Service details & responsibilities
Store Planning & Creative Execution
- Plan the Store hierarchy across Home, Categories, Deals and other agreed core sections.
- Create Store navigation, category linking and product placement.
- Prepare brand-appropriate copy, category headings, section names and promotional text.
- Adapt seller-provided images into banners and Store modules, including mobile-ready versions.
- Set up ASIN links and product collections and identify broken/inactive/suppressed ASINs for the seller to address.
- Set up the Store URL/custom slug where Amazon allows it, without guaranteeing availability.
CES will identify and inform the seller about inactive, suppressed or unusable ASINs encountered during Store setup, but fixing those listing issues is outside the Brand Store service.
Custom icons and infographic-style graphics, basic metadata/text optimisation where Amazon allows it, comparisons based on seller data and planned seasonal/deals sections are included within the agreed scope.
Publishing & Quality Assurance
CES supports publishing and re-submission for Store content created within the agreed scope. If Amazon raises a seller-side eligibility, rights, restricted-product, claim or documentation issue, CES will guide the seller on what needs attention, while separate compliance/reinstatement work remains outside this service unless separately agreed.
- Verify seller-provided product names, pack sizes, variants and ASIN mapping against the available catalogue information before placement.
- Check links and product placements.
- Check banner/image rendering, compression and mobile layout.
- Check spelling, navigation and readable visual hierarchy.
- Handle Store Builder/publishing glitches encountered during the active project.
- Apply Store content/layout changes required by Amazon policy or template changes during the active project when they remain within the original scope.
Up to two reasonable revision rounds are included. Minor text-only changes before publishing are handled flexibly. Publishing requires the applicable Brand Registry and Store eligibility.
What is outside the standard Store scope?
- A+ Content, advertising management and listing creation/optimisation are separate services.
- Photography and video creation/editing are not offered; the seller supplies source images.
- Logo/identity creation and Brand Story / About the Brand sections are not included.
- Competitor Store research, analytics/source tagging, post-launch analytics and translation/localisation are not included.
- Major redesigns, extra/special pages and material scope expansion are quoted separately.
- Listing repairs, compliance and reinstatement work require separate scope.
- Editable/source design files are not handed over; finished Store assets and/or the published Store are the deliverable.
SEE THE WORK TAKE SHAPE
Illustrative Amazon Brand Store Example
Switch between a sample Store home and a category page. Notice how the page gives shoppers a route through the range.
STILL / SAMPLE BRAND
Everyday favourites. One considered collection.
Find your bottle or travel cup, then choose the size and colour that suit your day.
BottlesTravel cups
Your daily companion.
Explore the fictional Daily and Carry bottle range.
A place for every sip.
A separate collection keeps cups easy to discover.
STILL / BOTTLE COLLECTION
Find your everyday bottle.
Compare the sample sizes and colours at a glance.
Daily / Sage
500 ml · 1 bottle
Carry / Sand
750 ml · 1 bottle
In a real Store, product placements use eligible seller ASINs and verified product facts.
Illustrative example only. Fictional products and operational scenarios; no client results or Amazon approval are represented. Final work follows the agreed scope.
HOW WE WORK
How the Service Works
One clear sequence, with your inputs and approvals built in.
- 01
Map the range
Review ASINs, categories, brand assets and eligibility.
- 02
Agree the architecture
Confirm the pages, product groups, priorities and creative scope.
- 03
Create + review
Build copy, banners and layouts. Review on desktop and mobile.
- 04
Check + submit
Check links and placements, support submission and scoped corrections.
What should I keep ready?
- Brand logo and existing brand assets.
- Existing product/source images suitable for Store use.
- Product list, ASINs and category structure.
- Existing brand guidelines where available.
- Brand Registry / Store eligibility access and required permissions.
- Accurate product data for comparisons, pack sizes, variants and Store placement.
- Valid proof/approvals for claims, certifications, warranty statements or other compliance-sensitive content. The seller remains responsible for their legality and substantiation.
Use approved account permissions where access is required. Identity documents are requested only after the requirement is reviewed; do not send passwords or OTPs.
FEES & SCOPE
Brand Store Design Fees & Service Terms
Final pricing depends on page count, category structure, product placement, creative complexity and revision scope.
Review the deliverables ↑BRAND STORE CREATION · STARTING FROM
₹7,000+ GST
Core pages are confirmed in the quotation. There is no fixed page allowance implied by the starting fee.
Fees and taxes are payable in advance before work starts. Amazon controls eligibility and publication.
Confirm my scopePayment, cancellation & service terms
- Applicable service fees and taxes are payable in advance before Store work begins.
- The starting price covers the agreed core Store structure and creative scope. Additional or special work is reviewed based on complexity and scope.
- Product photography and video creation/editing are not offered as part of this service; the seller provides suitable source/product images.
- Up to two reasonable revision rounds are included. Minor text-only changes before publishing are handled flexibly; major redesign or significant new scope after approval may be quoted separately.
- The seller is responsible for the accuracy, legality, substantiation and approvals for claims, certifications, warranty statements and other compliance-sensitive content.
- Amazon controls Brand Registry/Store eligibility, moderation, URL availability and final publication.
- Editable/source design files are not provided. The deliverable is the finished Store assets and/or published Store within the agreed scope.
A CLEAR WORKING RELATIONSHIP
CES Scope & Seller Responsibilities
Chandra Ecom Solutions
Lucknow · Supporting sellers across India
Built from your assets
Your source images and accurate product information shape the Store.
Mobile considered throughout
Banners, safe areas, navigation and readability are checked within the project.
Amazon has the final decision
Eligibility, moderation and custom URL availability remain with Amazon.
QUESTIONS BEFORE YOU START
Amazon Brand Store FAQs
Who can create an Amazon Brand Store?
Amazon controls Store eligibility. Eligibility commonly depends on applicable brand enrollment/Brand Registry requirements.
What does CES Brand Store creation cost?
Brand Store creation starts from ₹7,000 + GST. Final pricing depends on page count, categories, product structure and creative requirements.
What can the Brand Store service include?
It can include Store architecture, page hierarchy, category/product grouping, navigation, banner/content placement planning and publishing support where eligible.
Can CES redesign an existing Store?
Yes. Existing Stores can be reviewed for navigation, category flow, product placement, content hierarchy and visual consistency.
Are banners and other creative assets included?
CES prepares the graphical content, banners and visual creatives required for the agreed Brand Store scope. The seller provides accurate brand information, logos, product details and suitable source product images or materials.
How many Store pages are included?
The page count is confirmed in the quotation because pricing starts from ₹7,000 + GST and increases with structure and creative complexity.
Can CES guarantee Store approval or publication?
No. Amazon controls Store eligibility, moderation and final publication.
Are source design files handed over?
No. Finished Store assets and/or the published Store within the agreed scope are the deliverable.
What if an ASIN is suppressed?
CES identifies unusable or suppressed ASINs encountered during setup and informs the seller. Repairing those listings is outside the Store scope.
Need campaigns for your eligible Store? Amazon Advertising ↗
Helpful seller resources
YOUR NEXT STEP
Let’s give your range
a clearer home.
Share your current position. We will confirm the right scope before work begins.